Ex-Lululemon CEO: Gen Zers want sustainably made and compostable products. Firms taking heed today will be market leaders tomorrow
By focusing on the entire lifecycle of a product, business stakeholders become stewards of resources rather than procurers or vendors.
![Ex-Lululemon CEO: Gen Zers want sustainably made and compostable products. Firms taking heed today will be market leaders tomorrow](https://fortune.com/img-assets/wp-content/uploads/2024/05/GettyImages-2149712128-e1715725416405.jpg?w=2048#)